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Articles

The Role of Account-based Marketing in Financial Tech


Account-based marketing (ABM) has gained traction in recent years, and according to LinkedIn, 84% of marketers say ABM helps maintain and grow existing relationships significantly. Ultimately, an organization implementing an ABM strategy must be able to understand each person behind an account, because that individual-level understanding is critical to executing with the surgical precision that

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Articles

4 Ways Artificial Intelligence Will Change FinTech


Companies in the financial sector can leverage artificial intelligence to analyze and manage data from multiple sources to provide valuable insights. These innovative results help banks overcome the challenges they face on a daily basis while providing day-to-day services such as loan management or payment processing. Let’s now look at some AI-driven FinTech innovation use

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Articles

What prevents banks from providing excellent sales and service?


In today’s tough economic climate, it is certain that clients are looking for ways to minimize their costs whenever possible in the face of the increasing cost of living. Banks have a key role to play in supporting consumers and especially the most vulnerable who are struggling to pay for basic necessities like rent, energy

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Whitepapers

Enhancing Data Empowerment in Financial Services with Modern Cloud Analytics


Financial services are the backbone of the economy and data is central to its operations. In this white paper industry experts from Amazon Web Services and Tableau describe why and how financial services institutions are adopting modern cloud analytics to: Meet compliance objectives, Process data efficiently, Improve customer experience; Increase productivity, and Create new revenue

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Articles

HOW BANKS AND CREDIT UNIONS CAN PREPARE FOR A RECESSION


Banks and credit unions need to start planning for the difficult economic situation that lies ahead. Due to the greater availability of cash, growing inflation and interest rates, the number of available positions, and pay inflation, this upcoming recession will be very different from the one that occurred in 2008. However, banks and credit unions

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Articles

CAN YOU BE SELF-EMPLOYED WITHOUT HAVING A BUSINESS?


The IRS states that if you work odd jobs for money, occasionally sell short stories or have both a day job and a side business, you are considered to be self-employed in theĀ USA. Even if you occasionally declare a loss, what matters is that you operate your firm with the aim of generating a profit.

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Articles

How to Avoid Credit Card Interest?


The main reason that credit cards try to lure you in with welcome bonuses, rewards, and travel perks is to improve your chances of earning interest on your credit card. Credit card interest, also known as APR, or annual percentage, can easily add up to more than late fees and annual fees combined. As a

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Articles

HOW THE MODERN CFO CAN LEAD TECHNOLOGY TRANSFORMATIONS?


Environmental concerns, economic uncertainty, the cost of living crisis and global trade issues are just a few of the macro issues facing businesses today. In this uncertain environment, the challenges faced by CFOs are constantly changing and so is the need for the best methods and tools to help finance teams be more agile. Old-fashioned

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Blogs

Recession expected in 6-9 months, warns JPMorgan CEO Jamie Dimon


The amount of time Jamie Dimon, the CEO of JPMorgan Chase & Co, provides the US and global economies before they enter a recession is six to nine months. How can we disbelieve what the CEO of one of the largest banking organizations in the world says? Additionally, recessionary warnings have been issued by the

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Articles

9 THINGS TO CONSIDER WHEN INTEGRATING A PAYMENT GATEWAY INTO YOUR MOBILE APP


People increasingly look forward to paying various suppliers thanks to the use of mobile phones and numerous applications. Integrating a payment gateway is crucial if you want to create financial eCommerce software that will increase sales and enhance user experience. According to statistics, 73% of all mobile phone users have made a transaction and paid

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Articles

HOW OPEN BANKING KEEPS DATA SAFE WHEN USING IOT DEVICES?


Open banking has opened up new possibilities for financial services and technology, allowing businesses to tap into consumer data like never before. For example, third-party service providers can now access customer bank account information, account balances, financial history, and more. through the bank link and the consent of the customer. Growth and enhancement through in-depth

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Articles

WHY THE COST-OF-LIVING PROBLEM IS GIVING SCAMMERS A NEW CHANCE


Continuous advancements in fraud prevention software are needed to protect consumer funds as cybercriminals continue to adapt to new defenses imposed by banks, merchants, buyers, and processors. reason given. It’s a cat and mouse game. The goal of the game? Find and exploit the vulnerable link in the chain of defense. Advanced technologies like machine