According to IBS Intelligence, this financial boost was spearheaded by KRAFTON, a Korean digital entertainment leader, alongside continued backing from existing investor Apis Growth Fund II, a private equity fund managed by Apis Partners Group (UK) Limited (Apis Partners).

The newly acquired funds are set to enhance Cashfree’s payment solutions and expand its market presence. This partnership is expected to harness synergies with KRAFTON, propelling Cashfree to innovate and pioneer across various digital sectors.

Cashfree Payments specializes in offering a broad spectrum of digital payment solutions aimed at empowering Indian businesses. The company provides secure and efficient transaction options across the digital economy, addressing the needs of businesses of all sizes.

The investment will be utilized to accelerate initiatives in cross-border transactions, security innovations, and international growth. Cashfree aims to focus on sustainable and profitable expansion as it scales up its operations and explores new avenues in the digital payments landscape.

Cashfree has also introduced Secure ID, an advanced identity verification system. This new feature includes a robust suite of APIs and KYC components designed to combat the rising tide of fraud. Secure ID streamlines the onboarding and KYC processes by minimizing user input requirements, intelligently verifying identity documents, and effectively detecting anomalies and fraudulent activities.

Cashfree Payments CEO & Co-Founder, Akash Sinha, commented on the funding, stating, “We are excited to welcome KRAFTON as a strategic partner with continued support from our existing investors, Apis Growth Fund II and the team at Apis Partners. Our mission at Cashfree Payments has been to empower Indian businesses with the ability to transact in the digital economy with unparalleled security and efficiency. This investment will help us accelerate our key efforts across cross-border and security innovations and international expansion as we enter the next phase of our growth journey. Growing sustainably has been core to our identity and how we function at Cashfree Payments. We are focused on driving profitable growth as we scale.”

Sean Hyunil Sohn, CEO of KRAFTON India, also shared his enthusiasm about the partnership, “India’s FinTech industry is experiencing remarkable growth, and we believe Cashfree Payment’s dominant position in India can be replicated globally. As the media and entertainment sector and content consumption patterns in India continue to evolve, full-stack payment systems that specifically address the needs and requirements of the sector are crucial for enhancing user experience. The investment is part of KRAFTON’s ongoing efforts to support innovative solutions that drive growth and foster a dynamic startup ecosystem. We look forward to further strengthening this partnership and exploring future opportunities.”